How can you understand if your website is a great site, or what is an excellent website?
A good website is a site that works, if you have created your site to sell some items, you can state that your site is a great site if it does offer products.
* But are you selling as numerous products as a good site offers, or you are only selling a couple of items once in a while?
* Are your sales pages great enouth to consider your site an excellent website?
* Do you have enough visitors to your site to consider it an excellent site?
* Do you have sufficient return traffic or all your visitors are first time visitors?
* Do your visitors stay adequate time to consider your website a good site?
* How can you understand for sure if your site is an excellent site?
* What type of concerns must you be making to yourself to know if your webite is a great site
ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW IF YOUR WEBSITE IS A GOOD WEBSITE
* Who cares?
* What are you searching for?
* What type of visitors do you have?
* Which is your top priority?
* How should you mesure your success?
WHO CARES?
If the website comes from a company, then the web pages put on ´ t belong to a single person, there ´ s not just one individual that can say if you have a great website, so you will need to assemble the people that are vitally interested
You will discover the techno-geeks, the sales individuals, the general public relations people, and so on and so on and everyone of them will have their own concept of what is a great site
Once again as the site belongs to ALL the business, the people on your company who care enough to judge the site, must be asked to join the group and take some responsability about the style of the website
WHAT ARE YOU LOOKING FOR?
Every one of the people who appreciates the website will have their own concept of what they desire out of a great site. A number of them will simply be talking on behalf of their own departments, however you need to require them to believe on behalf of the company.
Every department can have their own objetives, objectives and goals, every one has his own concept about what is a great site, however they require to believe as a business, and the conclusion needs to satisfy most of them, and if you can, your must create an excellent web page for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every website has very first time visitors, returning visitors, curious, buyers, individuals that arrived by error, individuals that invest a short time at the site, people that invest a very long time at the site, etc.
What sort of visitors do you desire, the ones that reveal regularly, the ones that read the most pages, buys more things, purchases more frequently or spend the most cash?
Which are the most essential visitors for your company, to think that you have an excellent website?
When you get them you can be pleased that your site is a good site.
WHICH IS YOUR PRIORITY?
Once you know what everybody desires, you will need to focus on everyone ´ s goals.
Will you pursue increasing check outs, selling more items per check out, offer more details about the business and it ´ s items, enhancing consumer satisfaction.
After a discussion that will depend upon how many people is offering their own opinion about what cares most, you ´ ll end up with your own list of top priorities, and the ones that will not be satisfied with their demand, at leas will understand why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you make certain that the numbers that you are getting are telling you that your site is a great site, It depends …
* If your main top priority is to get visitors, then www.Alexa.com and it ´ s ranking can help you on that, however you can likewise utilize some javacript and or cookies.
If your primary goal is revenue then the sales will have the leading voice, *.
* If you are going after consumer satisfaction then you must concur with the other members of your business how will you gather satisfaction information and how will you weigh it.
All the details that you gather should assist you take organization choices. It ´ s not a matter of getting as much information as you can, since too much info can be as bad as not enough information.
Make certain that you continue measuring your success, make it part of a constant improvement procedure, because the web modifications month after month.
You ´ ll actually be able to tell if your site is an excellent website.
구글상단노출 Written by Dr. Roberto A. Bonomi