© TSUFIT 2007
Did you capture the American Idol finals last year in between Taylor Hicks and Catherine What’s Her Name? Who won? The one with the very best voice? Or the one with the most personality?
So many business owners lose their time and money boasting about being the finest. “We sell the best doohickeys …” “We supply the best client service …” ‘
It’s dopey to brag about being the very best! Why? ‘Cause
1. Everyone says it.
2. It’s probably not real.
3. We don’t believe you anyhow
But do not fret about it, ’cause
4. We’re not always searching for the very best.
Take a look at singers. The most well-known. The most liked. Are they the very best? Rod Stewart’s what, 92? And still churning out hit albums! “Do You Think I’m Sexy?” No Rod. I do not. When the tune came out and definitely not now, not 30 years back. However somehow a geriatric Rod got to wiggle his assets on American Idol along with Taylor Hicks! Meanwhile poor Catherine is doing a lame cameos on Ugly Betty.
The “It” Factor
In showbiz, there’s an expression “You’ve got ‘it’.” What’s “it”?
뉴토끼 The factor they call it “it” is because it’s hard to put it into words. It’s got something to do with charisma, magnetism, the power to draw in and hold an audience. Honestly, Rod Stewart never ever did it for me, but Elvis certainly had “it”.
Access Your Inner Elvis
I just saw a film about Elvis’ life. Why are people so captivated by Elvis? Why are they still telling me “Tsufit, I simply saw Elvis at a convenience store!” when he passed away prior to Britney Spears was born? Why? Due to the fact that a character that big never ever dies.
Why was the guy such a star? Was it his look, his character, his voice, his music? It’s most likely all of those things– together with this magical thing called “it”, however even with Elvis, it took him a while to discover his inner “it”.
In the motion picture, a docu-drama (or shlock-u-drama), Elvis strolls into Sun Records, a little Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. Simply another singer. A penny a dozen.
It wasn’t a quickie, even for Elvis, to find his original voice. Eventually he did find it.
What’s this got to make with entrepreneurs? Everything!
You got ta find your initial voice. You got ta dig beyond the common. You got ta find your organization’ personality and after that you have to reveal it. You got ta access your Inner Elvis!
Do that and enjoy your star shine.
It’s probably all of those things– together with this magical thing called “it”, however even with Elvis, it took him a while to find his inner “it”.
In the motion picture, a docu-drama (or shlock-u-drama), Elvis strolls into Sun Records, a small Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. It wasn’t a quickie, even for Elvis, to find his original voice. You got ta access your Inner Elvis!